On a daily basis, I am tasked with increasing awareness of library services through the creation and delivery of traditional and digital marketing strategies. This includes managing the digital assets (web and social media) by creating content that is both engaging and user-friendly while ensuring a strong and unified brand. In 2018, the Town of [...]

Just Sayin' Caledon brings Caledon-specific community information, news flashes, opinion pieces, restaurant reviews, local events, Town Council highlights, and the real stories behind local businesses and awesome residents. Launched in 2014, I was tasked with creating a new brand identity as well as a plan for setting up a Wordpress website and social media assets. [...]